NYDJ Denim Made to Make Women Feel Great

10 Credits

Denim Made to Make Women Feel Great – Women often complain of denim not fitting well, not complimenting the right areas or being too small in places.  Letís face it: Shopping for jeans has never been easy, often times leaving women with a lack of self-esteem by the time they are finished shopping.  Lisa Rudes Sandel was working with her father, George Rudes, at womenís sportswear maker St. Germain when she noticed this issue and decided to make a jean for women who were facing this struggle.

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